Marketing

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5 Fundamental Principles to Create Stunning Facebook Ads

Posted by RSS Feed on March 17, 2017  /   No Comments

Did you know that red is so attention-grabbing because of the implications it had to our hunter-gather ancestors?

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7 Steps to Winning New Customers

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Every business needs a sustainable influx of customers if it wants to be successful.

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5 Tips for Building a Strong Brand Identity

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What’s in a name? Everything: A vibrant brand is what keeps a prospective customer interested long enough to view your offerings.

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6 Google Analytics Data Points You Can Use to Drive Content Campaign Success

Posted by RSS Feed on March 16, 2017  /   No Comments

The tool is effective for more than just SEO.

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6 Steps to Writing Copy That Actually Converts

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Most of the time, the art of exceptional copywriting boils down to understanding how to trigger action and emotion in your readers.

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13 Simple Ways to Market Your Business Offline

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Here are proven strategies for growing your business the old-fashion way.

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How to Engage Your Customers and Employees Using Social Media and Live Streaming

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Author Jill Schiefelbein chats with two members of the social business team at Southwest Airlines, who talk about how to use livestreaming to highlight your customers and employees.

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Stop Targeting ‘Millennials’ — They’re Not a Single Demographic

Posted by RSS Feed on March 15, 2017  /   No Comments

It’s time to ditch the millennial demographic. Instead, focus on them as individuals, and market accordingly.

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Never Say ‘Millennials’ Again — They’re Not a Single Demographic!

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It’s time to ditch the millennial demographic. Instead, focus on them as individuals, and market accordingly.

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5 Questions to Improve Your Digital Marketing

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Are you using every available resource to make your digital marketing a success?

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4 Easy Tips on Executing a Flawless Influencer Campaign

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For instance, did you know that an influencer with a smaller following tends to have a greater impact than with a massive one?

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How to Choose the Best Social Media Marketing Tool for Your Business

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When it comes to picking a tool for your business, it’s a tall task to know exactly what’s right for you.

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The New PR: 5 Content and News Distribution Strategies You Need to Master

Posted by RSS Feed on March 15, 2017  /   No Comments

Success in the modern marketplace requires a savvy mix of social media, shareable content and even paid placement.

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Dig Your Well Before You’re Thirsty

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Success in sales comes down to your endurance for cold calling.

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Why Some Prices Are More Right Than Others

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Learn to look at the factors that determine what your most attractive offer price is!

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3 Easy Ways to Drive Traffic to Your Online Store

Posted by RSS Feed on March 14, 2017  /   No Comments

Unique domain names, great content and influencers can help your store compete.

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4 Ways to Make Your Business Website More User-Friendly

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Shoot for function, not fashion.

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Here’s How Your Business Can Be Open 24/7

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Customers expect access to you any time of day. These tips can help you pay attention at all times without burning the candle at both ends.

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6 Mistakes Your Ecommerce Store Must Avoid

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Optimize your site and your customer’s experience by finding and fixing these common errors.

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Don’t Be Like the Rest. Set Your Business Apart Like These 3 Companies.

Posted by RSS Feed on March 13, 2017  /   No Comments

Here are simple techniques brands can employ to essentially hack their way to distinction.

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